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Why Is Marketing Necessary?

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Jul,2018
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At the heart of every successful business is a robust marketing strategy. Marketing is a process through which a product or a service is promoted among the target customers. Without marketing, your firm’s products or services will not be known…

Components of your Marketing Plan

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Aug,2016
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When it comes to marketing, I’ve noticed that some business owners, don’t have a clue on what marketing is exactly. According to a book I often refer to, “Basic Marketing; A Marketing Strategy Planning Approach” by Perreault, Cannon, and McCarthy,…

Create a Marketing Plan

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Aug,2016
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There are so many components to a business plan no matter what industry you work in. In my opinion all of those components matter, but for the most part its the marketing plan and strategy the keep the business afloat…